76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization, etc) during the Pandemic, according to McK...

In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our lives on all levels. Naturally, changes did n...

Today's eCommerce is on the verge of the great change.
We got used to see the customers through the prism of behavioral and other implicit da...