Latest resources from IBM
Published: March 22, 2023
The Cognitive Revolution: Coming to Transform...
Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of our era. In fact, technology and economics ar...
Published: March 18, 2023
Marketing 101: Social Media Marketing in the ...
Dark social is a significant and growing challenge that marketers need to take seriously.
There is a growing body of evidence to show that co...
Published: March 22, 2023
Die vier Stufen einer besseren Marketing-Perf...
Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet, dass sie sich lediglich auf die Durchführ...