Latest resources from IBM
Published: March 10, 2023
15 ideas para consolidar el marketing sacando...
En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la proliferación y la mayor sofisticación de ...
Published: March 15, 2023
The Right Time for Real Time Marketing
Today's digital marketers want to engage customers with offers that are based on deep customer profiles, transaction histories and other real-time ...
Published: February 11, 2023
Marketing in the Dark : Dark Martech
Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than ever, conferring significant benefits for C...