Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

No matter how much data you have about your customers, you can only understand what they need and expect...

Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...