Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers...

How do you address the Customer Experience revolution? Evolving customer expectations shape new needs...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

The key to accomplishing your customer-centric marketing goals is to experiment and test what works for...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...