With the recent drive towards consumer privacy over the last decade, the environment for brand marketers...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Today's eCommerce is on the verge of the great change. We got used to see the customers through the prism...

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

The key to accomplishing your customer-centric marketing goals is to experiment and test what works for...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Learn six best practices of customer service and operations leaders for delivering consistent customer...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

An easy customer experience is the hallmark of today's most successful support organisations. That's...

Are your agents ready to manage voice and digital interactions in a digital-first omnichannel environment? We...

Working with market leaders, we create unique implementations that help us boost their sales results...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...