Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

7 Reasons to Expand E-Signature Usage Over the last two years, electronic signature usage has exploded....

Deliver better customer experiences – even when the unexpected happens. Delivering a great customer...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....

See what your brand can accomplish with the right brand management software. These days, brand management...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Enterprises in the high-tech industry continue to prioritise market share, revenue growth, cost containment...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

Driving webinar registration and attendance is a major struggle for most companies. While webinars are...

Consumers today have more choices than ever. Often, all it takes is a better online experience, an enticing...