Marketing Analytics

The Foundation for Future Commerce
Customers walking into stores are trading transactions for inspiration and experiences—the convenience...

Top five things to consider when choosing a CRM System in 2022
A CRM system touches every part of your business. It is one of the most critical enablers of your business...

Industry Leaders' Guide to Success in Omni-Channel Order Management
Understanding how to optimize Omni-Channel Order Management is key to your business' success. Today,...

Next-Gen Cloud Contact Centers RingCentral Special Edition
Finally, it's here—the new Next-Gen Cloud Contact Centers for Dummies®, RingCentral Special Edition...

Customer Engagement Platforms: A BUYER'S GUIDE
Customer expectations have increased dramatically over the past decade. Customers now expect brands to...

The 2022 headless commerce playbook
Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...

The Beginner's Guide to Dynamic Case Management
What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...

Automate Performance with Marketing Automation
Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

2020 Digital Experiences
2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

Content-Powered Commerce to Go
Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

The Definitive Guide to Lead Nurturing
Today's buyers engage with brands and companies through their own research across multiple channels,...
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