As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Hoe kunt u sales digitaliseren? Branche-experts voorspellen dat succesvolle ondernemingen binnenkort...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...

Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented...

Why businesses are consolidating use of a single support solution for both customers and employees. The...

In 2020, the financial services industry was forced into a sudden acceleration of digital transformation...

This eBook covers the benefits and challenges of electronic and digital signatures, compliance considerations,...