Marketing Analytics

Next-Gen Cloud Contact Centers RingCentral Special Edition
Finally, it's here—the new Next-Gen Cloud Contact Centers for Dummies®, RingCentral Special Edition...

B2B Marketer's Guide to Optimizing Customer Experience
Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...

Cultivating a future-proof customer journey strategy
When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

Microsoft Lays Out Linkedin CRM Strategy
You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Box and ECM: Key integrations that drive digital transformation
Box and ECM: Key integrations that drive digital transformation Legacy ECM solutions simply can't keep...

14 innovative personalisation ideas for the digital-first customer
Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

The Foundation for Future Commerce
Customers walking into stores are trading transactions for inspiration and experiences—the convenience...


2020 Digital Experiences Annual Report
2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

Deliver individual experiences to achieve incredible results
We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...

E-signatures for Global Businesses
This eBook covers the benefits and challenges of electronic and digital signatures, compliance considerations,...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.