With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...