Segmentation
Path to Personalization: The 9 keys to driving stronger relationships
Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...
Die Zukunft der Personalisierung im E-Commerce
Bei der Entwicklung der Optimierungsstrategie für ihr Website müssen E-Commerce-Experten häufig mit...
4 Traits of Effective Remote Support Tools
An IT Buyer's Evaluation Guide for Higher Education. The COVID-19 pandemic has changed how education...
The Definitive Guide to Pipeline Marketing
Marketers have been doing lead generation (the process of creating new contacts) for decades. According...
In-App Messages: What They Are, How They Work, and Why They Matter
We're living in a connected world. Every screen is a window of opportunity, a chance to engage with your...
Winning the Race to go Digital in B2B
Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...
Het handboek voor digitale werving en onboarding in HR
Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...
Eight Digital Best Practices for Procurement Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
Marketing 101: Social Media Marketing in the Dark
Dark social is a significant and growing challenge that marketers need to take seriously. There is a...
Deliver individual experiences to achieve incredible results
We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...
Acht digitale best practices voor inkoopprofessionals
Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle...
The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever. This puts more pressure...
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