Segmentation


Inleiding in Contract Lifecycle Management (CLM)
Ontdek hoe Contract Lifecycle Management (Contractlevenscyclusmanagement of kortweg CLM) helpt bij het...

How to solve your content crisis
Your customers expect memorable moments at every brand touchpoint. But when you have websites, social...

3 customer journeys to reach beyond business silos
There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

Evolution Of The Marketer's Toolkit
More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...


The Marketing Value of Marketing Automation
Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Modern Customer Retention: What You Need to Know
A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

The Definitive Guide to Marketing Automation
Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...

Product Analytics for Dummies
Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

Content for Everyone, Everywhere They Go
Your customers lead busy lives. Always on the go, they're constantly changing devices and channels to...

17 formas de realizar los proyectos de marketing
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...
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