Segmentation
ON24 Webinar Benchmarks Report: Canada Edition
How Five Leading Canadian Companies Engage Audiences in a Work-from-Home World. The threat of COVID-19...
Eight Digital Best Practices for Procurement Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
4 Mindsets and behaviors of future ready sales teams
Developing your sales managers can create a ripple effect across all of your employees and teams. Prepare...
Procuring a DAM System: RFP Template
Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...
Digital Marketing Transformed: Beyond DAM
A glimpse into where DAM is heading… and why you need to jump on board What we already know The case...
Marketing in the Dark : Dark Martech
Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...
Die Zukunft der Personalisierung im E-Commerce
Bei der Entwicklung der Optimierungsstrategie für ihr Website müssen E-Commerce-Experten häufig mit...
The Digital Business: What Do Your Customers Expect?
With every week that passes, our dependency on paper wanes as digital processes are introduced into every...
Search, Social and eCommerce Guidebook
To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....
Driving customer experiences with impact
Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...
Push Notifications: What They Are, How They Work, and Why They Matter
Although more than a decade old, push remains innovative and versatile. Initially used by brands to engage...
5 Skills managers need to lead in the next normal
With the work landscape rapidly changing, the challenges ahead will require unique solutions. We surveyed...
The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...
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