Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact with consumers appropriately and effectively in a world where consumers
increasingly like to communicate in private.
This research, produced by Econsultancy in partnership with IBM Watson Marketing, is based on an extensive survey of more than 1,000 marketers carried out during the summer of 2017.
Read this report and learn about:
Download now to find out more!
Read More
By submitting this form you agree to IBM contacting you with marketing-related emails or by telephone. You may unsubscribe at any time. IBM web sites and communications are subject to their Privacy Notice.
By requesting this resource you agree to our terms of use. All data is protected by our Privacy Notice. If you have any further questions please email dataprotection@techpublishhub.com
Related Categories: Adaptation, B2B, Collaboration, Consumer Analytics, Customer Analytics, Customer Relationship, Data Mining, Data-Driven Marketing, Digital Marketing, Display Advertising, Marketing Analytics, Marketing Innovation, Marketing Strategy, Marketing Technology, Modern Marketing, Online Marketing, Segmentation, Targeting, Technology
More resources from IBM
17 formas de realizar los proyectos de market...
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen aceptar esfuerzos y resultados mediocres ...
15 Ideas for Anchoring Your Marketing Approac...
In today's market, customers control the buying journey – a trend that has accelerated with the increased sophistication of mobile devices. Custo...
The Right Time for Real Time Marketing
Today's digital marketers want to engage customers with offers that are based on deep customer profiles, transaction histories and other real-time ...
