Market Research
Redesigning the Customer Experience Around the Internet of Things
Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...
Connecting Online and Offline: The Marketer's Manual
Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...
Marketplace: the future of e-commerce
A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...
Omnichannel Loyalty
For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....
2021 Global Customer Engagement Review
We analyzed data from three different sources to create the first Global Customer Engagement Review....
5 Tech Trends Redefining the Customer Experience
We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...
Microsoft Lays Out Linkedin CRM Strategy
You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...
Prove Your Marketing Worth
In a digital world, where every campaign and customer experience can be tracked, it's imperative for...
2017 Customer Service Trends: Operations Become Smarter And More Strategic
Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...
The Case for a Marketing Content Hub
Transforming digital marketing Your customers expect memorable moments at every brand touchpoint. And...
How Mature is your Content Strategy?
Brands that offer outstanding digital experiences attract and retain more customers. But it's difficult...
The Power Of Personalization
Back in the day, brands' communications to their customers used to consist of a memorable message delivered...
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